The Parenting PATH is a non-profit in Winston-Salem, NC that works to prevent and treat child abuse and neglect by strengthening families, enhancing parent/child relationships and creating safer more stable communities
I designed marketing tools and strategy using Adobe Cloud Suite to increase awareness and visibility of the non-profit.
Additionally, constructed new style design format of flyers, invitations, and all other marketing material during the non-profit's renaming and rebranding from Exchange/SCAN to The Parenting PATH.
Additionally, constructed new style design format of flyers, invitations, and all other marketing material during the non-profit's renaming and rebranding from Exchange/SCAN to The Parenting PATH.
Dixie Classic Fair
Created Dixie Classic Fair flyers and signage to broadcast peanut sales and giveaways for non-profit funding
SCAN Notes
Generated SCAN Notes, which is a brief overview of services including Systemic Treatment After Sexual Abuse, Parent Aide, and Supervised Visitation, benefiting residents of 16 counties in North Carolina
Judge's Reference Booklet
Developed Judge’s Reference Bench informational booklet including service resources for judges to provide to those in need
Holiday Appeal Letter
Constructed the Holiday Appeal Letter to attract sponsors and donors. The individualized letters helped increase year end appeal donations by 200%.
Pinwheel Gala
Designed all materials for the Pinwheel Gala and fundraisers prior to the gala which helped triple the amount of donations raised during the event
Updated Judge's Reference Book
Redesigned the Judge's Reference Book with The Parenting PATH's new brand and colors
Putting with the Parenting PATH
Created the invitation and team sponsorship for the first annual Putting with the Parenting PATH
Miscellaneous Projects
Generated flyers for events and classes, as well as infographics for newsletters